Have you heard about the latest trends in the world of digital marketing? If not, let us tell you it is e-book which is making rounds in the digital world. Companies and brands are now more interested in generating transcriptions of their videos and audios to turn them into e-books for generating leads. The journey starts with the research. Officials secure data and extract accurately real information to ensure the research is right on the money. In order to carry out a research, the objects or points of reference are interviewed and recorded in an audio or a video file.
Generally, organisations keep a record of everything they do. From using a logo maker to create or update the company’s brand to preserving important data on several cloud-based solutions, companies invest in all sorts of gadgets these days. Similarly, an audio or a video file can be kept as a record, but it is very difficult to search through it for any specific purpose. Most of the time, one has to listen or watch the whole audio or video file to get to the point of interest. Transcription is a useful process to make a text record for any audio or video recording whether it’s an interview or any other valuable conversation. To get the most out of your captured information, transcription is the best solution for the better referencing. The best part is that it keeps you from going through audio or video files and saves your precious time and efforts which can be utilized in any other important task.
Some of the Leading Benefits:
Transcription is not just a solution but it has many benefits attached to it, if you have an intelligent eye:
- It helps in saving precious time that could be otherwise wasted in doing it manually.
- Easy to refer in the future: In case you need to look for a specific point of reference, it can come in handy.
- Easy to perform analysis: you can get a complete and a word to word clear picture.
- The transcribed material can be edited easily into some other types of research, through the indexed sections.
Whether you do it yourself or hire the services or a company or even purchase a software to do the job for you, the end goal is to produce a document that can be used as a point of reference for future needs. However, it consumes much time if you look to get the job done by a professional transcriber or you do it yourself. The technological advancement has provided some of the best state-of-the-art software that have made the job ever-so-easier. Today, we can get automatic transcription software that convert your audio or video files into the word-to-word transcripts. And all this is done in little or no time.
Other ways on how to transcribe video to text
Video transcription software is a great, easy to deploy, and cost-efficient solution for those who are in a pinch or do not require 100 percent accuracy. However, when quality is a priority, there are other ways of transcribing from video to text which might take more time but would be a better application especially when you are publishing the transcription or you are creating subtitles and closed captioning.
One of the best ways on how to transcribe video to text is by going with video transcription services that promise better quality and higher accuracy. This is especially useful when the video you are transcribing has a more complex structure and dialogue such as with films. When transcribing video especially for films and TV shows, audio is not always 100% audible due to recording limitations or intentional creative decisions: addition of music, sound effects, multiple people speaking over each other, distortion, noise, etc. This requires a keen (human) ear and understanding of nuanced dialogue on a level which transcription software has not quite gotten to yet.
If you are looking for a solution for something in between, machine transcription with post-editing takes the best of both worlds. It gets the speed of transcription software with the accuracy of human transcription while keeping the cost relatively lower than a fully human transcription job.
How to Achieve Accuracy in Transcripts?
In order to achieve the highest quality of transcripts, it is best to ensure few small details while recording an audio or a video. The following points should be looked into before converting your audio file to get accurate transcripts.
- Make sure that one person speaks at a time with a clear accent.
- There should be no background noise with the clear dialogues to achieve maximum accuracy. Heavy background noises and unclear audio reduces the chances of accurate transcripts.
- Place the recorder or the mobile device (if it is being used) close to the interviewee.
- Record in a quiet room.
- Be mindful of serving any refreshments or snacks, since it can create disturbance while conducting the interview.
Transcript writing is far from a stressful and time-eating task now. It is just the matter of selecting the best software for your content generation. The e-book trend has made transcripts generation a more important task. Companies now promote their brands and products through e-book marketing. Similarly, the employee training webinars or workshop, could be turned into a manual for future references. This is where transcription software comes in handy.
Placing a transcript writing request online, is not a rocket science anymore. Just follow the simple steps:
You can directly upload the audio or video file by clicking the ‘upload file’ button. Choose the file from your saved files in your computer that you want to get transcribed, and here you go! It is completely a secure upload system.
Cloud Storage Upload
You may also want to upload from your cloud storage directly. You could do so by Just clicking ‘paste URL’ link, copy the correct URL of your audio or video on cloud and request the transcript. Be watchful of copying the correct URL.
Support All Formats
Most of the transcription software accept YouTube URL, .mov, .mp4, .mp3, .wav, .aac and more as a format. The more options there are, the better it is.
Transcript software normally are paid but few charges only subscription fees. Another added feature you could flaunt your transcripts or e-book, is that you can edit it with added features. Edit your transcribed content, by adding images and screenshots of your video wherever the need may arise. Highlight key points and mark quotes in block is another intelligent editing offered by very few.
Look for the added feature of synchronization. It would synchronize your text with the audio or video file, to look for errors and correct it easily. Not many transcription service providers offer this service.
Once you are done with the creation of your document in PDF or an e-book, you still have the chance to edit your transcribed content. Add images, tweak the text or add the cover to your text document. In order to finalise and tune your PDF, e-book or blog post, you can add any images or edit any element in your document.
Your job pretty much ends when you push that ‘Publish’ button. Now you are ready with a beautiful e-book or a blog post stored in your account or directly save it to your required location. There are few transcription software that provide the option of sending it directly to your website or the cloud shared storage.
The time is now to up your digital marketing game by getting the best out of the e-books. You can use you’re your videos on YouTube or any other website or software or even on your computer drive to generate an e-book that would help you in marketing your brand.
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